Have you ever broken up with someone and their reaction was so ugly that that it made you realize how glad you are to be out of the relationship?
But that’s how I felt after dropping my subscription to The Economist magazine.
Here is the text of my final renewal notice:
Dear David Pennock,
Your timing could hardly be worse.
Just as the world is connecting,
opening up unprecedented opportunities …
…you go and break your connection to The Economist.
Is it the bottom line? Cost cutting? It’s true you’ll save a bit by cutting The Economist. But think what you’ll lose. Bottom lines don’t replace communication lines. Won’t you please use this opportunity to reinstate your subscription and restore your special world-connection?
Or, as I interpret it: “Please please please, you stupid cheapskate.” I guess there’s nothing like a pretentious magazine marketing department scorned.
Sorry, Economist, you have a lot going for you and I enjoyed our time together, but it’s time to move on.