As Jed points out, “an idea is only the first step in innovation, and itâ€™s by far the easiest step”.
Yahoo! Hack Day was created precisely to summon and celebrate the hard step of innovation: the build it step. The goal is simple: take an idea and make it real — in 24 hours. Spend all day and all night coding until a working, useable, if brittle prototype of your idea emerges. Then show it off.
Hack Day is a religion inside Yahoo!, but on September 12-13, 2008, Yahoo! will open up its Sunnyvale campus, inviting any developer who feels like it to join the geek-out frenzy. Sign up here.
8pm Friday: A surprise musical guest takes the stage (it’s not 2006 guest Beck, but apparently the lyrics are “hacker-friendly” and “may not be appropriate for young children”). Hacking continues all night.
2pm Saturday: Judging, including a special hack-off for the winners of the University Hack Days.
Saturday evening: Awards.
History, thoughts, and notes
At the first Open Hack Day in 2006 in Sunnyvale (see photos), 400 developers fueled by 500 pizzas and a live Beck performance cranked out 54 hacks. At Open Hack Day London lightening struck twice and it rained indoors. Bangalore followed.
If you’re a student, Yahoo! Hack Week may be coming to a campus near you. We’ve held Hack Weeks at Georgia Tech, CMU, UIUC, UC Berkeley, and Stanford, and I believe Waterloo is next. Here’s a quote describing these Hack U events: “Computer science students fueled by fast food, ultra-caffeinated beverages, and alternative music, are free to let their imaginations run wild, tapping the Yahoo! library of APIs to create hacks that advance the Internet experience.”
Why Hack Day? Many an engineer join Jed in lamenting how the PowerPointy set co-opted the term innovation, rendering it almost meaningless. Hack Day was created in part to reclaim innovation for the makers.
Why does it work? Hack Day is to programmers what NaNoWriMo is to writers: a timed artistic challenge that on it’s face is a ludicrous and artificial pretense for accomplishing a goal. Yet somehow the exercise induces a psychological state perfect for making progress on the initial “80% phase” of creation. The punishing deadline forces all meta processing aside — no critic, no perfectionist, no planner, no lazy dreamer — and encourages the raw energy embodied by Nike’s Kirk-beats-Spock slogan “just do it”.
Openness is one of only three overarching goals for Yahoo!. The other two goals — starting point for users and must buy for advertisers — are in some sense incontrovertible, yet the openness goal reflects a riskier “if we build it they will come” stand that’s grounded in Yahoo!’s respect for and debt of gratitude to Internet culture. Open Hack Day, Hadoop, Pig, cloud computing, academic relations, publications, APIs, BOSS, SearchMonkey, YUI, Pipes, OpenSocial, and OpenID are among the many examples showing that Yahoo!’s commitment to openness is real. (Jeremy, RIP 2008, said it better.)
Update 2008/09/11: Blueprint mobile SDK and more Y! Open announcements (music, homepage, mail, ads)